why earthpure?
During the course of doing business as earthpure or nextgen, we are often asked, "why". The question, I believe, comes from that place in our past that is comfortable, knowable or familiar. Why change now? Why start eating organic food when most of the world doesn't? Our answer is always the same, and that is you don't have to change your life, but simply begin to make more informed and hopefully healthier choices. We feel strongly that it is our responsibility to inform you, to earn your trust, one day and one product at a time - if we do our jobs well, you will find yourself going out of your way to find that organic vending kiosk that your weren't sure about just a few months back. Below, you will find our written guarantees and mission statements - we hope this gives you some insight as to why we do what we do.
paul
brand confidence
We developed the earthpure organics™ brand in order to offer a healthy solution that has organic ingredients, is fair trade sourced as often as possible, and never uses stuff that’s bad for you (see below). Whether you are a parent, teacher, or just a guy or gal looking for better organic options, you never have to worry whether or not an earthpure organics™ product is good for you, or good for your kids – you will know it is.
We believe that every time you buy an earthpure organics™ product, you are investing in your future, and the future of all our children. We take that investment and your confidence in our brand very seriously. Thank you.
healthy standards
The earthpure organics™ brand consistently meets the market demand with guaranteed, always organic™, healthy products that will never include the following::
company mantra
“We believe that our values drive our thoughts, and our thoughts drive our actions. We hold one consistent thought above all others at Earthpure Organics™ and we let our actions speak for themselves" –
“Market Quality Organic Products”
mission statement
core philosophy
Earthpure Organics™ is a mission-driven company that relies on a core set of values in all its dealings – these values are; honesty, integrity, social responsibility, diversity, family, success, hard work, passion, pride and modesty. Our mission to be a trusted leader in the retail organic food and product industry is firmly rooted in a powerful work ethic and our conviction that we can and should make a difference. We will continually work toward exceeding the needs and expectations of all our stakeholders: our customers, employees, suppliers, partners, communities, the environment and the planet. Setting and adhering to high standards is what we continually strive for – we will always be positive examples for other organizations and other people to emulate. Our vision carries well beyond our business or industry - we are forever bound to the people we engage and the world in which we live.
business
We believe in the right to profit through the voluntary exchange of goods and services with our customers, partners and associates. It is our belief that earned capital is a barometer of our success as a company, but not the only barometer – our success must also be based on making ethical and moral choices, earning the trust and loyalty of our customers and engaging our local communities through volunteer work and mentoring. We will act as a model for others who are interested in being socially and environmentally responsible, while being profitable. Earthpure Organics™ firmly believes in the Fair Trade principles – we will be consistent in our support of companies and products that understand and follow Fair Trade principles. It is our mission to deliver the widest selection of organic products to diverse markets in a timely manner and ensure freshness, availability and Always Organic™ content.
product
Earthpure Organics™ has set a goal to develop and sell the highest quality organic products at market competitive prices. Our product quality/ standards are based on nutritional value, taste, freshness, and of course they must have all natural and organic ingredients. We will never use a product that includes the use of trans-fats, refined sugars, GMO’s, refined grains, stimulants, nitrates, aspartame, artificial colors or flavors, BHA/ BHT/ Benzoate preservatives or chemical additives.
people
We will treat all our customers, partners and associates with respect, dignity and trust. We will engage all people and business transactions honestly, fairly and with positive intent. We believe that exceeding expectations is crucial to building relationships, brand and loyalty. The lifeblood of our business is in the relationships we develop, and the belief that we are having a positive effect on the lives of everyone we engage. We will focus many of our programs on the health and benefit of children of all ages.
earth
We believe we have a responsibility to treat mother earth with the same respect we bring to our business and our relationships. This means we make all efforts to use sustainable products, we recycle, reuse and reduce, and we are Always Organic™. We support the use of local businesses, farmers and products at all times. We continually strive to support socially responsible initiatives and technologies that foster stewardship of the land, protect the environment and allow us to leave a smaller overall footprint. To this end, we pledge to offset our business footprint (warehousing, shipping, etc.) by purchasing annual wind energy credits and employing energy saving technologies to all of our business practices.
tomorrow
Our mission statement reflects our goal to continually grow, and effect positive change within ourselves, our company and the world in which we live. It reflects our hopes and passions to be the best we can be at all times and in all areas of our lives. Should we ever fall short of our goals, we will work together to re-invigorate that passion and help shape a better tomorrow.
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